James Petrie says he wants to make people aware of farmed venison and help them understand the difference with our unique product. One of the things you hear is that they can’t find venison or have issues with consistency. James says, “We can fix that.”  Who is coming to visit the show? It is mainly restaurants and hospitality that are coming to the show. Although, there is a real mixture. And you have to be open-minded. You can ask if they use venison and introduce them to p

Mountain River Venison organised a tasting event for the New Zealand Embassy in Sweden for the visit of our Prime Minister, Chris Hipkins, and Minister of Trade and Agriculture, Damien O'Connor. Last week's event was highly notable as they met with their trade counterparts just a day after officially signing the NZ-EU free trade agreement (FTA). Gustaf Kugelberg organised the event at Hasselbacken Restaurant, the same venue where we tried a new cut earlier in the year. The 45

Jacques Beyeler at CASIC, our importer in Switzerland, created this fast-paced video to share the exciting customer presentations. You may recognise some cuts, dishes, and faces - put your headphones on! For two days, the team, including Shannon Campbell,  gave customers presentations showing the products and potential applications for the Mountain River Venison product range. Products included rump, ribs, sweetbreads, picanha, bolar, dry-aged shortloin, among others. Find Ou

Three Mountain River Venison New Zealand team members recently joined Angus Cleland on North American customer visits. John Sadler, Rob Millar, and Donald Whyte visited foodservice outlets and restaurants with Angus to share the Mountain River Venison story and learn from customers.  These included Sunshine Foods in Saint Helena, Napa, California, H-E-B Texas, Whole Foods, and Sprouts. Whole Foods Market is the largest American supermarket chain specializing in natural and or

Donald Whyte and the Mountain River Venison team enjoyed receiving an impromptu customer compliment at Hearthstone Restaurant. The couple were dining upstairs and heard that the people who supplied the elk on the menu were downstairs. They wanted to thank the group for what we do as venison producers. The customer complimented the team and expressed "heartfelt thanks to all the Kiwis who raise elk for our benefit." By chance, the customer had previously worked in an internati

The huge National Restaurant Association Show 2023 in North America was the perfect opportunity to reach our foodservice market. Mountain River Venison was back at the National Restaurant Association Show for 2023, being represented on four different stands. Held again at McCormick Place, Chicago, Illinois, the show operates on a vast scale.  It is the biggest exhibition for food service professionals in the Western Hemisphere, serving over 935,000 restaurants and food servic