When I was in North America, the Chefs and restaurant managers were genuinely excited about the "Cervena" label once I explained the quality standards it stood for.
The kitchen wants quality, consistency, and reliability to maintain their high standards for all meals.
As a farmer producer, I want to be part of a chain of excellence. This is our production standard, and we can partner with a company that recognises the significance of the "Cervena" to verify the next step in the chain.
The Cervena label and packaging are unique because they travel with the exporter brand and build a stronger linkage to quality and reliability standards.
"Cervena has survived for over 30 years and has a strong and vital future."